New Episodes Are Released Every Wednesday at 7am EST!
May 10, 2023

MYM 94: | Unleashing Your Unique Story: Tips from a PR Pro

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Join Kay Suthar as she interviews Andrea Walker-Leidy, founder of Walker Publicity, on this week's episode of Make Your Mark Podcast. Andrea shares her journey of helping small businesses and individuals share their unique stories and get their messaging out there in the right way. She emphasizes the importance of flexibility, effective branding, content and consistency in social media marketing, and delegating tasks to grow your business. 

Here's a breakdown of what to expect in this episode:
Andrea's background and journey, from her English degree to founding Walker Publicity
The gap between journalists and large PR firms and the small businesses that need help with their messaging
The importance of using the right words and understanding customer perceptions to establish effective branding
Avoiding the common mistake of micromanaging everything instead of investing in things that will grow the business
The importance of content and consistency in social media marketing, as well as the benefits of guest podcasting as a marketing tool.
And so much more!

About Andrea Walker – Leidy: 
Andrea Walker-Leidy is the founder and president of Walker Publicity, a marketing, publicity, reputation management, public relations, and social media company. She has a passion for storytelling and helping others share their unique stories. She is also a freelance writer, with past work featured in several Detroit publications. Andrea has received recognition as Young Professional of the Year by the Rochester Regional Chamber of Commerce in 2010 and joined the Elite 40 Under 40 of Oakland County Class in 2016. She is a member of the Public Relations Society of America and its Detroit chapter. Andrea is also a supporter of nonprofit work and spends her free time with her family and two giant labradoodle pups.

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